Which of the following is not one of the common general forms of franchises?
A) Manufacturing
B) Area
C) Chain-style
D) Processing plant
E) Distributorship
A
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Marketing messages passed from one individual to another through some form of Internet technology is:
A) interactive marketing B) cyberbranding C) viral marketing D) brand spiraling
Which of the following is not one of the categories of a balanced scorecard?
a. Customer b. Financial c. Learning and Growth d. Quality
The prescribed penalty for agents of foreign governments found guilty of economic espionage is
A. permanent expulsion from the United States. B. up to 15 years in prison and fines up to $500,000. C. life in prison with the possibility of parole after 25 years. D. 25 years in prison and a $10 million fine. E. 30 years in prison and fines proportional to the damage caused.
The Internet can be used as an effective medium by marketers for stimulating trial of their products or services.
Answer the following statement true (T) or false (F)