Despite the increase in women attending college, men still comprised 56 percent of college students in 2013

Indicate whether the statement is true or false.


Answer: False

Communication & Mass Media

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When researchers observe subjects in everyday, real-life situations, it is an example of a ________ setting

a. linear b. naturalistic c. behavioristic d. laboratory

Communication & Mass Media

When you put time and effort into something, you generally want something of equal or better quality in return (cost–rewards). This is the premise of the ________ theory

a. compensation b. relationship gains c. social exchange d. personal premium

Communication & Mass Media

From a financial standpoint, television networks now view sports programming as a _________

Fill in the blank with correct word

Communication & Mass Media

According to the Impact / Society box, “The Growing Market for Mobile News in the United States,” which of the following is true?

a. Three quarters of all U.S. adults now have a mobile connection to the Web through either a smartphone or tablet. b. Nearly one half of all U.S. adults now own a tablet device. c. 64% of tablet owners and 62% of smartphone owners say they use the devices for news at least weekly. d. 73% of adults who consume news on their tablet read only the headlines of the stories.

Communication & Mass Media