When marketers want to promote their products and services through word-of-mouth marketing programs, they typically begin by ________
A) pushing one-way commercials at customers
B) identifying and targeting late adopters
C) developing print and radio advertisements
D) generating person-to-person brand conversations
E) withdrawing from online social networks
D
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Two ratios that provide insight on the relationship between credit sales and receivables are:
A. Average days to collect receivables and asset turnover. B. Accounts receivable turnover and current ratio. C. Current ratio and inventory turnover ratio. D. Accounts receivable turnover and average days to collect receivables.
The assets in Dong's estate, including the value of his home on Elm Street and its contents, are insufficient to pay in full all of the gifts provided for in his will. His heirs will receive
A. full payment in order of seniority until the assets are exhausted. B. nothing¾the assets will descend to the state. C. reduced benefits. D. the option of distributing the assets according to their wishes.
If a US court determines that the law applicable to a dispute is foreign, the court will:
a. make certain what the foreign rule is and apply it to the case. b. transfer the case to a foreign court. c. decline its jurisdiction. d. apply the US rule that is equivalent to the foreign rule.
During June, Fraser Company's material purchases amounted to 6,000 pounds at a price of $7.35 per pound. Actual costs incurred in the production of 2,000 units were as follows: Direct labor: $116,935 ($18.20 per hour) Direct material: $32,340 ($7.35 per pound) The standards for one unit of Fraser Company's product are as follows: Direct labor: Direct material: Quantity, 3.1 hours per unit Quantity, 2.1 pounds per unit Rate, $18 per hour Price, $7.10 per pound Required: Compute the direct-material price and quantity variances, the direct-material purchase price variance, and the direct-labor rate and efficiency variances. Indicate whether each variance is favorable or unfavorable.
What will be an ideal response?