Current trends affecting marketing communications include the following, except:

A) explosion in the use of alternative media
B) emphasis on pull marketing strategies
C) accountability and measurable outcomes
D) changes in tasks performed by key players


B

Business

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External customer service audits are likely to occur?

a. Once, at the beginning of a customer service initiative b. Repeatedly over time c. Once, at the conclusion of a customer service initiative d. Only in case of a customer service failure

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Comparing actual performance to previously budgeted amounts is part of the ________

A) controlling function of managerial accounting B) planning function of managerial accounting C) reporting function of managerial accounting D) organizing function of managerial accounting

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A time draft is payable at a definite future time.

Answer the following statement true (T) or false (F)

Business

Administrative costs are indirect costs.

Answer the following statement true (T) or false (F)

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