Within the 20th century radio industry, the commonly used practice of payola refers to _____________
a. ? the low profits that recording companies receive from royalty fees
b. ? the act of offering radio stations free promotional materials in exchange for playing certain artists more often
c. ? financial compensation provided to DJs for playing certain records
d. ? a form of legal protection for copyrighted products
ANSWER:
c
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True False
Which of the following is true of using presentational aids?
a. They address diverse learning style preferences of an audience. b. They make the speakers feel powerless and dependent on the aids they use. c. They undermine the verbal message of a speaker. d. They compensate for a speaker’s lack of knowledge or competence.
Priya is diagnosed with breast cancer, and she is determined to fight it aggressively. She is offered a variety of treatment options, some more invasive than others. According to the problematic integration theory, what is Priya most likely to do?
A. Agree on an aggressive but effective treatment, despite strong side effects. B. Maintain her quality of life no matter what. C. Keep her daily routine at all costs. D. Find a treatment that does not intrude on her daily life.
In _____, a speaker presents a relatively continuous message to a relatively large audience in a unique context
A) virtual communication B) public speaking C) intrapersonal communication D) interpersonal communication