The best example of a tactical action that a company might use in response to a competitive attack is to
A. expand into new geographical areas.
B. offer price discounts and rebates.
C. target the markets of the rival.
D. acquire the competitor.
Answer: B
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Creating a culture of homogeneity refers to ______.
a. creating a team whose members all have the same characteristics b. creating a team whose members all share the same values and norms c. creating a team whose members all have different characteristics d. is almost impossible
The Dairy Bar, a national soft-service ice cream retailer, buys cones from Cones & More. Cones & More is an important resource for marketplace information. They're considered a(n) ________ source of new product ideas for the Dairy Bar
A) entrepreneurial B) competitive C) external D) internal E) intrapreuneurial
Writing the tentative headline of a news release in all-capital letters is not a good way to identify the story
Indicate whether the statement is true or false
Which of the following statements is true?
A. Variable costing treats fixed overhead as a period cost. B. Absorption costing treats fixed overhead as an expense in the period it is incurred. C. Absorption costing treats fixed overhead as a period cost. D. Managers can manipulate earnings more easily under variable costing by varying the production level. E. Variable costing excludes all overhead from product costs.