When critically analyzing mass communication, why is consideration of the goal of the source important?

What will be an ideal response?


Answers will vary but may discuss what is shown

Communication & Mass Media

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Content analysis can serve as the sole basis for claims about media effects

Indicate whether the statement is true or false.

Communication & Mass Media

In a formal outline, the more important a statement, the farther to the left it should be positioned

Indicate whether the statement is true or false

Communication & Mass Media

What tool can you give to media contacts that offers specific occasions for still photos and video shoots to help them better illustrate their stories or segments?

a. photo prints b. digital photo files on CD c. hyperlink to photos on your organization’s website or server d. photo opportunity sheet

Communication & Mass Media

List the six habits of poor listeners and give an example of each.

What will be an ideal response?

Communication & Mass Media