Skills explain why a particular strategy works in one situation and fails in another

True

False


ANS: False

Communication & Mass Media

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Sam Phillips was important in the emergence of rock ‘n' roll because he

A) specialized in black artists singing popular white music. B) discovered Elvis Presley. C) defended payola even after being convicted. D) invented the term "rock ‘n' roll."

Communication & Mass Media

Explain how chronemics involves the passage of time.

What will be an ideal response?

Communication & Mass Media

All of the following are considerations for choosing a visual aid EXCEPT

a. the characteristics of the audience and occasion. b. the ability to integrate verbal and visual materials effectively. c. the ability to distort the information presented. d. the potential of computer-generated materials.

Communication & Mass Media

Which of the following is NOT a distinct element of an individual's self-concept?

A. Social comparisons B. Self-fulfilling prophecies C. Reflected appraisals D. Self-perception

Communication & Mass Media