_____ is defined as the collection and interpretation of information about forces, events, and relationships in the external environment that may affect the organization or the implementation of the marketing plan.
A. Market sampling
B. An internal audit
C. Opportunity analysis
D. Environmental scanning
E. Stakeholder analysis
Answer: D
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Income from continuing operations includes
a. gain on the sales of used equipment that is replaced in the current year. b. loss from a discontinued operation. c. loss from an earthquake. d. gain on a change in accounting principle. e. loss resulting from prohibitions under new regulations.
DXZ, Inc currently produces one product which sells for $250 per unit. The company's fixed costs are $75,000
per year; variable costs are $205 per unit. A salesman has offered to sell the company a new piece of equipment which will increase fixed costs to $100,000. The salesman claims that the company's break-even point will not be altered if the company purchases this equipment. What will be the company's new variable cost per unit?
Rescission of a contract is available when there has been misrepresentation
Indicate whether the statement is true or false
Mike worked at the Stanford Molding Company as a technician, and he developed an instrument to help test the quality of plastic products. The section supervisor, Keith, thought that Mike's instrument was so clever that the company should make it widely available for all technicians in the company. Keith convinced a number of other managers to have their employees try Mike's innovation. Keith's role in developing the new device is that of a(n)
A. executive champion. B. product champion. C. technology officer. D. chief information officer. E. technical innovator.