Most brands are adapted to some extent to reflect significant differences in consumer behavior, brand development, competitive forces, and the legal or political environment
Identify the five international product and communication strategies available to firms that expand their businesses to foreign countries.
The five international product and communication strategies are as follows:
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Knitness Menswear, Inc maintains a markup of 60 percent based on cost. The company's selling and administrative expenses average 30 percent of sales. Annual sales were $1,440,000 . Petersen's cost of goods sold and operating profit for the year are Cost of Operating Goods Sold Profit
a. $864,000 $144,000 b. $864,000 $432,000 c. $900,000 $108,000 d. $900,000 $432,000
ETG Inc, shipped and billed a heavy duty printer for $16,000 . The cost of manufacturing the printer was $12,000 . Which of the following would be one of the journal entries required to record this transaction?
a. Cost of Goods Sold 12,000; Finished Goods 12,000 b. Finished Goods 12,000; Work in Process 12,000 c. Finished Goods 18,000; Sales 18,000 d. Accounts Receivable 12,000; Sales 12,000
Local laws in these areas limit the marketer's ability to standardize the product
A. import restrictions such as quotas and additional tariffs. B. finance, such as SOX. C. pollution, operator safety, and consumer protection. D. labor, advertising, and promotion.
In contract law, intent is determined by thepersonal or subjective intent, or belief, of a party
Indicate whether the statement is true or false