When consumers are highly involved with an expensive, infrequent, or risky purchase but see little difference among brands, they most likely will exhibit ________

A) habitual buying behavior
B) complex buying behavior
C) impulse buying behavior
D) dissonance-reducing buying behavior
E) consumer capitalism


D

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Pyramid ownership occurs when a minority-controlling shareholder owns a controlling stake in another company. In this case, whoever controls the Ochs-Sulzberger voting trust controls The New York Times newspaper. Discuss the ethical aspects of pyramid ownership.

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(CMA adapted, Dec 86 #12) A patent is granted by the federal government to an inventor for a period of several years. Costs that are capitalized with regard to a patent would include

a. legal fees of obtaining the patent, incidental costs of obtaining the patent, and costs of successful patent infringement suits. b. legal fees of obtaining the patent, incidental costs of obtaining the patent, and research and development costs incurred on the invention that is patented. c. legal fees of obtaining the patent, costs of successful patent infringement suits, and research and development costs incurred on the invention that is patented. d. legal fees of obtaining the patent, costs of successful and unsuccessful patent infringement suits, and research and development costs incurred on the invention that is patented. e. legal fees of obtaining the patent, costs of successful and unsuccessful patent infringement suits, and development costs incurred on the invention that is patented.

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A will cannot be revoked ________

a. by merely executing a subsequent will that is consistent with the prior will b. by acts of destruction by the testator c. by executing a codicil and incorporating a reference to the prior will d. once executed by the testator

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The three listening levels discussed in the textbook are distinct and do not overlap, regardless of the situation.

Answer the following statement true (T) or false (F)

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