What is influence?

What will be an ideal response?


The ability to shift people’s perception and persuade them to take action based on what another person has said.

Communication & Mass Media

You might also like to view...

Which of the following is not a threat to external validity?

a. the experimental situation b. the Hawthorne effect c. operationalization of constructs d. attrition e. ecological isomorphism

Communication & Mass Media

Which approach to ethical decision making is based on character, asserting that decision making is based on the kind of person/organization you want to be seen as in the future and using the right motivations?

A) deontological B) virtues based C) palaver tree D) confucianism E) aristotilianism

Communication & Mass Media

An audience that listens to your presentation because its members have personally chosen to be there is known as a _______.

a. captive audience b. voluntary audience c. hostile audience d. brainstorming audience

Communication & Mass Media

Communication problems occur when encoding and decoding do

not match. Indicate whether the statement is true or false

Communication & Mass Media