A good or service that is intended primarily for personal or household use is called a(n) ____ product.
A. convenience
B. business
C. specialty
D. consumer
E. organizational
Answer: D
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According to the VAL system, consumers that have strong principles and favor brands are considered ________
A) strivers B) makers C) strugglers D) believers
Most retailers will put low prices on some items in order to increase traffic to the store. These low-priced products are known as ________
A) loss leaders B) price ceilings C) price skimmers D) price floors E) cold calls
On April 1, 2019, Barnes Services received a 6-month note for $15,000 at 9%. Calculate the amount of interest due at maturity. (Round any intermediate calculations to two decimal places, and your final answer to the nearest dollar.)
A) $608 B) $743 C) $1350 D) $675
A company's channel decisions directly affect the prices of its products
Indicate whether the statement is true or false