The behavioral objectives of a speech are:

a. how the speaker wants the audience to react during her or his speech

b. how the speaker wants to act during her or his speech.
c. matching the tone and style of a speech to the setting.
d. the actions the speaker wants the audience to take at the end of her or his speech.


d

Communication & Mass Media

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Answer the following statements true (T) or false (F)

1.Those who believe in selective exposure theory argue that people frequently seek out media that challenges their social identities. 2.Content analysis by itself can reveal why viewers choose to consume specific media messages. 3.For children under eight, exposure to media violence increases aggressive and antisocial behavior.

Communication & Mass Media

Kim is giving a persuasive talk about organ donation. She wants to communicate the benefits of organ donation, and she hopes that some audience members will be persuaded to fill out the organ donor card she brought with her. What persuasive goal is Kim trying to achieve?

A. to motivate her audience to do something B. to convince an audience to believe her opinion about a particular issue C. to persuade her audience to believe that the claim she's making is true D. to convince her audience to become involved in a social cause

Communication & Mass Media

When putting together a speech, you typically develop the four main parts in which order?

A) introduction-body and transitions-conclusion B) conclusion-introduction-body and transitions C) introduction-conclusion-body and transitions D) body and transitions-introduction-conclusion

Communication & Mass Media

A ____________________ is a script for a fiction television program with formats varying depending on the type of show. Some use formats similar or virtually identical to feature films, while different approaches are used with multiple camera series such as Seinfeld.

A. sitcom B. scriptoid C. emmo D. teleplay

Communication & Mass Media