Targeting people who buy vitamins to improve their health is an example of which type of segmentation?
A) demographic
B) geographic
C) benefit
D) geodemographic
C
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A court decree to stop union activities is known as a/an ____________________.
Fill in the blank(s) with the appropriate word(s).
When should complete inspection be used?
A) when inspection tests are destructive B) when inspection tasks are monotonous C) when the cost of product failure is high relative to the inspection costs D) when quality is a competitive priority
Suppose that Garrison Distributing has been told that it cannot carry the beers made by Anheuser-Busch because it also carries the products of the competitor, Miller Brewing. Garrison is then told that it must drop the Miller brands in order to carry the Anheuser-Busch products. If this were true, Anheuser-Busch would be engaging in which of the following channel management practices?
A. Exclusive dealing B. Multichannel distribution C. Tying contacts D. Refusal to deal E. Restricted sales territories
When a drawee bank pays on a check that lacks an essential endorsement: A) the drawer is liable
B) the payee is liable. C) the drawee bank is liable. D) no one is liable.