Audiences search for messages that:

a. cost less to get from media than from real life
b. present a little more than everyday reality
c. they cannot get in real life
d. all of the above


d. all of the above

Communication & Mass Media

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A persuasive speech attempting to show that most of the problems caused by traditional chemotherapy can be easily avoided by holistic medical care is organized in the following pattern: a. problem-cause-solution organization

b. Monroe's motivated sequence. c. problem-solution organization. d. comparative advantage organization.

Communication & Mass Media

Because fewer tickets were being sold than ever before, the movies that Hollywood produced grew worse and worse qualitatively

Indicate whether this statement is true or false.

Communication & Mass Media

Athena thinks that killing animals for food is morally wrong. Athena's convictions would be which of the following?

A. an attitude B. a belief C. a value D. a behavior

Communication & Mass Media

Group members who favored playing games with dolls or action figures as children should be good with the fantasy chaining technique

Indicate whether the statement is true or false

Communication & Mass Media