Which P from the marketing mix refers to designing a process to get the product to the customer?
a. price
b. promotion
c. planet
d. place
d
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Read the information on Copper Corp On which date did the company make cash sales for daily golf and swimming fees?
a. August 2 b. August 3 c. August 5 d. August 7
Which of the following terms refers to the overturn of verdict when jury misconduct is detected?
A. remittitur B. judgment notwithstanding the verdict C. motion for summary judgment D. motion for judgment on the pleadings
The following procedures were recently implemented at the Pampered Pets, Inc For each procedure, indicate whether the internal control over cash represents (1 ) a strength or (2 ) a weakness. If it is a weakness, please explain why. (a) At the end of
the day, cash register clerks are required to use their own funds to make up any cash shortages in their registers. (b) At the end of the day, an accounting clerk compares the duplicate copy of the daily cash deposit slip with the deposit receipt obtained from the bank. (c) After necessary approvals have been obtained for the payment of a voucher, the treasurer signs and mails the check. The treasurer then stamps the voucher and supporting documentation as paid and returns the voucher and supporting documentation to the accounts payable clerk for filing. (d) Along with the petty cash expense receipts for postage, office supplies, etc., several post-dated employee checks are in the petty cash fund.
What is the term for segmentation systems such as ACORN and MOSAIC that have analysed the UK population by postcode?
a. geographic b. mediagraphics c. geodemographics d. marketing information databases e. population census