A firm faces the high cost of missed opportunities when

A. it has an ineffective positioning statement.
B. it doesn't offer a new marketing mix.
C. it introduces a marketing mix that fails.
D. the purchasing power of its target customers is low.
E. its products are rejected by a certain market segment.


Answer: B

Business

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Advisory ADR systems are mechanisms that allow the parties to resolve their own disputes without the help of any third party, instead using the negotiation process.

Answer the following statement true (T) or false (F)

Business

Product costs that are transferred out of finished goods are called:

A) work in process. B) cost of goods manufactured. C) cost of goods sold. D) period costs.

Business

One of the contributions of the GLOBE research has been:

a. more dimensions to explain culture b. identification of universal and culturally contingent leader behaviors c. the clarification of the dimensions presented by other researchers such as Hofstede and Trompenaars d. to recognize autonomy and assertiveness as key universal leadership styles

Business

A woodworker is concerned about the quality of the finished appearance of her work. In sampling units of a split-willow hand-woven basket, she has found the following number of finish defects in ten units sampled: 4, 0, 3, 1, 2, 0, 1, 2, 0, 2

a. Calculate the average number of defects per basket. b. If 3-sigma control limits are used, calculate the lower control limit and upper control limit.

Business