Salespeople should not rely on technology for any of the sales activities.
Answer the following statement true (T) or false (F)
False
Today's organizations understand the importance of technology to enhance salesperson's time efficiency. With field sales costs still rising and no end in sight, more companies are investing in sales technology to supplement personal selling efforts. Sales technology tools assist salespeople with routine as well as strategic tasks, allowing them to focus on actual selling time.
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Corporate logos:
A) are unrelated to image but are related to positioning B) help with recall of advertisements and brands C) usually are inexpensive to develop D) increase search time in product purchase decisions
An auditor noticed that company B had an exorbitant increase in sales and drastic decreases in its inventory and accounts receivables. The above statement symbolizes which fraud symptom?
a. Accounting anomaly b. Internal control weakness c. Analytical anomaly d. Unusual behavior
In measuring service quality, the perception gap is the difference between what customers ______.
A. expect to receive from a service and what they actually receive B. expect to pay for a service and what they actually pay C. paid for a service and what it cost the supplier to provide that service D. receive from a service and what the government requirements stipulate they should receive
Cravenshaw Metalworks has witnessed a rise in the number of its industrial customers in recent years
The company uses different groups of people from the sales, marketing, technical support and finance departments for servicing large, complex accounts. In this instance, Cravenshaw Metalworks uses ________ in order to enhance the quality of its customers' buying experience. A) product differentiation B) team selling C) competitive marketing intelligence D) satisficing E) e-procurement