A consumer goods company's formula for its economy window cleaner is white vinegar, water, and a little corn starch. In an effort to market this product as environmentally friendly it labels the product "all natural," even though it did not change any components of the product. This type of promotion is best described as

A. fraudulent.
B. corporate environmentalism.
C. guerrilla marketing.
D. greenwashing.


Answer: D

Sociology

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Indicate whether the statement is true or false

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Answer the following statement true (T) or false (F)

Sociology

A research finding that was not being looked for and is unanticipated is called ______ by researchers

a. spurious
b. serendipity
c. intervening
d. valid

Sociology

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Fill in the blank(s) with the appropriate word(s).

Sociology