Which of the following is most helpful in facilitating a brand's expansion into new markets?
A. reinventing the product for the new environment
B. having a high level of brand equity
C. advertising on only one platform
D. changing the brand's image for each new market
E. delivering a different brand message for the new environment
Answer: B
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Answer the following statement true (T) or false (F)
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Indicate whether the statement is true or false
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