When we choose a product due to the attractiveness of the requester, which of the following influences are we acting under?
a. Social proof.
b. Authority.
c. Affinity.
d. Scarcity.
e. Consistency.
c. Affinity.
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______ is described as those abilities to understand one’s own and others feelings, behaviors and thoughts and to act appropriately.
A. Great Man theory B. Social intelligence C. Emotional intelligence D. Big Five personalities
Which of the following is an example of how a calling is determined?
a. Kalil is working in the HR department at his company when a member of upper management sees some testing results and transfers him to a sales job, where he performs well. b. Kalil learns as an undergraduate that he has an aptitude and a love of sales, gets his degree in business, and pursues a job as a salesperson, where he excels. c. After moving around multiple times within a company, Kalil discovers that he can make the most money as a salesperson and settles into that role so he can better provide for his family. d. Kalil may not love his job as a salesperson, but he has a high regard for the members of his team and commits himself to helping the department exceed.
Today's direct marketers use databases to deliver their offerings through personalized communications to small target groups or even individual customers
Indicate whether the statement is true or false
According to the author of Integrity Selling for the 21st Century, which of the following statements about values is true?
A) Our values change frequently throughout life. B) Most people find it easy to clarify their values. C) A salesperson's values contribute more to sales success than do techniques. D) Values have only limited influence on our behavior. E) Values should be aligned with the culture of the firm.