As you prepare your speech, you may find challenges in the use and pronunciation of certain

words, statistical information, general and more detailed information about a subject or
person, or visual representation of

various geographical areas in the world.  What resources
would you use to assist you in meeting those challenges, and what information does each of
them contain?  Where would you be likely to find these resources?
What will be an ideal response?


Dictionaries, encyclopedias, various directories, biographical sources, quotation books,
atlases, almanacs, yearbooks all may be found in the reference section of the library

Communication & Mass Media

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Describe the principles for matching verbal style to the topic and the occasion It's best to carefully choose when to use tropes and figures and to choose to use them sparingly.

Answer the following statement true (T) or false (F)

Communication & Mass Media

A food cereal manufacturing company launched a new range of products for infants. The company based its advertising and marketing campaigns in a manner that targeted young mothers of a certain community

The company did so because it identified the importance of maternal influence in the culture of this ethnic group. Which ethnic group was the company targeting? a) Hispanics b) African Americans c) Asian Americans d) Native Americans

Communication & Mass Media

Ramonito has affinity towards the benevolent approach. Most likely Ramonito would see himself as interdependent and at the same level as others

He may think of himself as a person closely connected to others and as similar to other people in terms of status. Indicate whether the statement is true or false.

Communication & Mass Media

The specific purpose statement clearly identifies the __________.

A. outcome sought from the audience B. principle claim of the speech C. central idea of the speech D. goal of the assignment

Communication & Mass Media