What are the eight elements of media literacy as defined by Art Silverblatt and your textbook author? Describe each.

What will be an ideal response?


Answers will vary.

Communication & Mass Media

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Those with the most power in a society decide what constitutes _____ capital, which are certain bodies of cultural knowledge and competencies that people need to function effectively in society

a. economic b. cultural c. critical d. social

Communication & Mass Media

When we pretend to listen, although our minds are really somewhere other than with the communication, we are engaging in ____________________

Fill in the blank(s) with correct word

Communication & Mass Media

Most communication research uses individuals as the unit of analysis

Indicate whether the statement is true or false.

Communication & Mass Media

Which of the following is an example of a belief?

A) Smoking is harmful. B) Individuals should protect their bodies. C) Individuals should be more healthy. D) Tobacco companies intentionally target youths in advertising. E) Smoking is distasteful.

Communication & Mass Media