The earned media that is often the result of PR efforts is referred to as

A. primary content.
B. expert content.
C. user-generated content.
D. unbiased content.
E. branded content.


Answer: B

Business

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To what length should the researcher go when writing the conclusions and recommendations section of the marketing research report?

What will be an ideal response?

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A company returns defective supplies that were purchased for cash and receives a cash refund. This transaction should be recorded in the

A) Purchases journal B) Cash Receipts journal C) General journal D) Revenue journal

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Cecil was working on his tractor, he mistakenly put it in reverse and was pinned by the tractor. Fearful that he might not live through this experience, he used his jack knife (pocket knife) to etch in the fender of the tractor this message. "In case I die in this mess, I leave all to the wife. If Cecil dies his wife through a_________ proceeding will try to prove the tractor fender is a_________

. Fill in the blank(s) with correct word

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A) makes the contract unenforceable since Walter's promise is illusory. B) creates an express condition which must be met before Walter's duty to pay arises. C) cannot create an express condition because it lacks the necessary words "on condition that." D) is not valid since it makes Walter's duty to pay dependent upon the opinion of a third party.

Business