Subjective information:
A. attempts to describe something that is unknown.
B. describes the environment surrounding the organization.
C. describes specific operational aspects of an organization.
D. quantifiably describes something that is known.
A. attempts to describe something that is unknown.
Subjective information attempts to describe something that is unknown.
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________ provides the best comparison of the standards of living in the countries of the world
A) Purchasing power parity B) Exchange rate C) Gross National Product per capita D) Gross National Income
A consumer advocacy group challenges a firm's decision to build a new warehouse in a small community. The advocacy group is an example of a ________ public
A) financial B) government C) media D) local E) citizen-action
Which of the following is true of an exclusive dealing arrangement between a producer and a dealer?
A) It prohibits the producer from selling outside the dealer's territory. B) It prevents the producer from using any other dealer to sell its products regardless of geographical area. C) It gives the producer's products more shelf power compared to a competitor's products being sold by the dealer. D) It can be considered illegal if it increases competition substantially. E) It does not allow other producers to sell to that dealer.
Through its CRM program, an online clothing company records information about each time a customer makes a purchase or clicks on a link through an email or an online advertisement. These interactions are examples of ________
A) customizations B) touchpoints C) analytics D) optimizations E) impressions