Technologies such as interactive cable systems, Internet-ready smart TVs, and smartphones and tablets allow consumers to use their TV remotes, phones, or other devices to obtain more information or make purchases directly from TV ads

This is referred to as ________ advertising.
A) virtual world
B) interactive TV
C) direct-response TV
D) podcast
E) e-catalog


B

Business

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When testing a hypothesis, if the computed value is 39.7 and the critical z is 1.96, then:

A) the hypothesis is not supported B) the hypothesis is supported C) the critical z value needs to be changed D) a major assumption has been violated E) no statement can be made about the hypothesis based on this information

Business

When using regression analysis to predict mixed cost behavior, which of the following would be the independent variable?

A) The highest level of activity. B) The lowest level of activity. C) The mixed cost at a given level of production. D) The volume of production that drives a particular amount of mixed cost.

Business

In the year 1915, Coca Cola patented the shape of Coca Cola bottles. This is an example of a(n) ________

A. design patent B. utility patent C. plant patent D. copyright

Business

Sale of Assets. Lori Ann Nilsson, in the course of her employment as a machine operator, was injured by a pipe and tube cutoff machine that had been manufactured and sold by Continental Machine Co prior to 1978. In 1986, Fredor Corp purchased all of the

production assets of Continental, including the pipe and tube machine product line, and formed Continental Machine Manufacturing Co (CMM). The assets purchased from Continental were transferred to CMM. CMM continued to manufacture the same product lines as Continental had. The shareholders of Continental did not become shareholders, officers, or employees of Fredor or CMM. Most of the employees of Continental became employees of CMM, however. There was no evidence that the transaction was undertaken for a fraudulent purpose, nor did Fredor or CMM agree to assume Continental's liabilities. After the sale of assets, Continental continued to exist, but it had no productive assets. Continental continued to own the building in which the assets had been located, however, and leased the building to CMM. Nilsson brought a product liability suit against CMM. Will the court hold CMM liable for injuries caused by a machine manufactured by Continental? What factors will the court consider in reaching its decision? Discuss fully.

Business