Time-pressured, dual-career families are a prime target market for
A. category killers.
B. online shopping.
C. department stores.
D. door-to-door selling.
E. specialty shops.
Answer: B
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The developers of _____ can obtain the source code free of charge, usually on the web.
A. proprietary software B. open source software C. multimedia software D. hypermedia software
Marc’s manager saw him come back late from lunch one day. Marc was late because he had been working out a problem with a client. However, Marc’s manager assumed Marc just took a long lunch and is a slacker. It is likely his manager made a(n) ______ error.
A. stereotyping B. bias C. attribution D. proximity
If you were thinking about a home theater system, which of the following represents the inputs?
A. Spinning the disk to play, pause, rewind, or fast forward. B. Playing the movie including the audio through the speakers and the video on the TV. C. A message stating that the disk is dirty and cannot be played. D. The DVD player, DVD movie, speakers, TV, and electricity.
A company's supply chain strategy
A) defines the set of customer needs that it seeks to satisfy through its products and services. B) specifies the portfolio of new products that it will try to develop. C) specifies how the market will be segmented and how the product will be positioned, priced, and promoted. D) determines the nature of procurement and transportation of materials as well as manufacture and distribution of the product.