Some academicians state that services involve only intangible products/elements. Do you agree with this statement? Why or why not?
What will be an ideal response?
Services refers to what we would more precisely call a service operation, or an operation that processes customer inputs. This definition differs from the often-used (in academia) yet inaccurate assumption that services are intangible products. Services are not only quite tangible, but can involve many tangible elements.
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