It's often easier to reattract ex-customers than to find new ones because the company knows their names and histories
Indicate whether the statement is true or false
TRUE
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Customers with credit balances in their accounts are entitled to a refund if they do not intend to make any future purchase
Indicate whether the statement is true or false
Which of the following is a product cost?
a. customer service b. supervisory factory labor c. depreciation on sales showroom d. marketing vice president's salary e. advertising costs
Processing times for people are typically less variable than objects or things
Indicate whether the statement is true or false
Horizontal price fixing involves an agreement _____
a. among manufacturers, among wholesalers, or among retailers to set certain prices b. to charge larger retail firms lower prices c. by retailers to charge manufacturer suggested list prices d. by retailers not to sell merchandise below cost