During the Lights in the Night: Lanterns Make Community Connections campaign, a goal to safely and successfully provide the public with a once-in-a-lifetime experience was determined during the ______ phase of campaign development.
A. research
B. action
C. communication
D. evaluation
B. action
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By using a word such as now to replace the five-word, 17-letter phrase at this point in time, you are avoiding using
a. connotative language. b. denotative language. c. oral language. d. a euphemism. e. gobbledygook.
What are three of the reasons the “Food Lion Feeds” program was successful?
What will be an ideal response?
Regarding visuals, which of the following is most true?
a. They need not be expensive or of the highest production value b. Brands always need their own visuals for their social media sites c. Visuals are not "standalone" messages in their own right d. One should strive to post the same content to all social media sites
What type of inference is a speaker relying on when he or she tells a story to explain an event?
A. cause B. narrative C. fallacy D. testimony