Most persuasive messages combine
A) truth and falsehood.
B) current and very old evidence.
C) logical and emotional factors.
D) many major points all at once.
E) demographics and psychographics.
Answer: C
Explanation: C) Emotional appeal gets your audience to care about your message. Logical factors appeal to whether or not the proposition makes sense and provides an advantage to the user. The balance of these two factors must be just right to be persuasive.
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