According to Porter's five forces model, in which of the following situations would the supplier have the highest bargaining power?
A) a dealer of a patented material for smartphone manufacturers
B) a fashion designer catering to a niche market
C) a restaurant owner who serves only army veterans
D) a retailer who buys finished goods from many small suppliers
A
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Indicate whether the statement is true or false
The most accurate method of assigning costs to individual products in a JIT inventory system is direct tracing
Indicate whether the statement is true or false
Offerings, which may come in the form of a service, a cause, or even a person, represent which aspect of the marketing mix?
A. product B. process C. promotion D. price E. people
Which of the following is not one of the Corporate Innovation Training Program modules?
a. the entrepreneurial experience b. innovative thinking c. sustaining innovation teams d. social media training and awareness