James has two upcoming presentations-one at a religious ceremony and another at a project meeting. He is motivated to deliver them effectively and begins the process of planning the presentations. Which of the following is a fundamental principle that James must follow to make the presentations effective?
A) ?Determining what he wants to accomplish
B) ?Presuming to know the audience
C) ?Treating the presentation as if it were a written document
D) ?Using the same strategy for both the audiences
A
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________ is one of the sources of a spokesperson's credibility that refers to the specialized knowledge that he or she claims to possess
A) Trustworthiness B) Expertise C) Acquaintance D) Likability E) Professionalism
SEM can be thought of as a combination of Factor analysis and multiple regression analysis
Indicate whether the statement is true or false