What has happened to the volume of water cargo movement between 2000 and 2007? Why has this occurred?
Water carriers have seen an overall decrease in tonnage by 4.7% between 2000 and 2007 . Even though the rates have remained low, the demand has decreased. The reason for this has been the transformation of the U.S. economy from a manufacturing economy which requires significant raw materials, to a service economy. Additionally the advent of more evolved supply chain management techniques such as Just in Time, and other techniques designed to reduce warehousing and inventory cost has benefited modes that offer better and more frequent service such as motor carriers.
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As they were originally designed, the 4 Ps were intended to be both distinct and independent from the other aspects of a marketing mix
Indicate whether the statement is true or false