Which of the following statements is true about account services?
A. It is an in-house service for the advertisement agency that is independent of its clients' obligations.
B. It provides the creative team with in-depth storyboards.
C. It is an advertising agency that solely provides media space and time.
D. It is the link between the advertising agency and its clients.
E. It is a research department in the advertising agency that assists in creating the advertising message for the client.
Answer: D
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If employers covered by the ________ do not notify the employees (and their union, if applicable) of layoffs, they may have to offer back pay and fringe benefits and pay penalties as well.
A. Employee Free Choice Act B. Fair Labor Standards Act C. Davis-Bacon Act D. Workers' Adjustment Retraining and Notification Act E. Right-to-Work Act
A manager feels confident that earnings will increase in the next few months and therefore believes it will benefit himself, his branch, his employees, and his shareholders to exaggerate current earnings just a little. This decision
A. demonstrates both socially and ethically responsible behavior on the manager's part. B. reflects a careful implementation of the ethical decision-making framework and aligns with a conscious marketing approach. C. places the needs of its shareholders ahead of the needs of the firm, reflecting a conscious marketing approach. D. carefully considers the overall goals of the firm and reflects a conscious marketing approach. E. has serious long-term consequences for the firm and does not align with a conscious marketing approach.
Which is NOT true of a presentation delivered asynchronously?
a. People can watch it repeatedly. b. It allows for audience participation. c. It can be stopped or started. d. It does not depend on time zones.
Negligence by an attorney in handling his or her client's case is called
a. fraud. b. champerty. c. maintenance. d. malpractice.