Starbucks, The Body Shop, and Walmart are examples of companies that have conducted brand building primarily through
A. social media.
B. mass media advertising.
C. image management.
D. publicity.
E. corporate blogging.
Answer: D
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Which of the following is NOT one of the three types of preexperimental designs?
A) the one-shot case study B) the one-group pretest-posttest design C) the random group D) the static group E) C and D both
Readiness for training is a combination of:
A. concern and empathy. B. ability and willingness. C. opportunity and conscientiousness. D. socialization and guidance. E. support and ability.
Which of the following is a common criticism of ethical relativism?
a. It promotes open-mindedness and tolerance. b. It assumes that a person's actions are always correct for that person, but if that is true, then all behavior is, by definition, moral. c. It is rigid and excessively formal. d. It is too judgmental.
Which of the following is an advantage to an organization if its bring your own device (BYOD) policy offers wireless network to mobile devices?
A. Employees gain public access from any device, not just mobile devices. B. The policy appears to be permissive without actually being so. C. The internal network will be inherently more secure. D. The organization can sniff employees' mobile traffic. E. Employees independently manage their own devices.