What underlying conditions must be present before a company can make a strong commitment to a market?
What will be an ideal response?
The strong-commitment strategy requires that the company plan to operate in the market optimally by realizing economies of scale in promotion, distribution, manufacturing, etc. In addition, the company should refuse to be content with the way things are and seek improvements in different areas on a continual basis. The commitment made to a market should be based on the company’s resources, its strengths, and its willingness to take risks.
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The ________ style of communication is characterized by language that requires the listener to carefully note what is being said and to observe how the sender is presenting the message.
A. facilitating B. affective C. instrumental D. conductive
Researchers report that those who use ________ behaviors and logic to convince others have a greater chance of succeeding at their careers than do those who do not use these tactics.
A. inspirational B. ingratiating C. consultative D. pressuring
The organizational process of changing over from the current information system to a new one best defines:
A) reorganization. B) physical design. C) installation. D) replacement. E) system alteration.
The three tests that must be "passed" in order for a diversification strategy to build shareholder value are
a. better-off, strategic fit, and SWOT. b. industry attractiveness, benchmarking, and profitability. c. industry attractiveness, cost-of-entry, and better-off. d. cost-of-entry, profit growth, and labor cost.