While you are discussing the energy efficiency of your company's golf carts with a prospect, she questions whether your carts are heavier than that of your competitor's. You are aware that your carts are slightly heavier than the competitor's carts. What should you do about this objection?

A. Ignore it and talk a little faster to regain control of the sales interview.
B. Pass over it for now and cover it just before the close.
C. Ignore it and continue as you had planned.
D. Answer the question and proceed with the presentation.
E. Inform the customer that weight is not an important parameter and proceed with the presentation.


Answer: D

Business

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