Last summer, Kenta and Sawako spent part of their vacation in St. Louis and Boston, staying at the St. Louis Hilton and the Boston Hilton. When they checked in at the St. Louis Hilton the front desk clerk was very friendly and helpful. However, when they checked in at the Boston Hilton, the front desk clerk was cold and indifferent. The inconsistent front desk clerk behaviors experienced by Kenta and Sawako resulted from:
A. Inadequate external marketing communication
B. Inadequate interactive marketing communications
C. Inadequate internal marketing communications
D. Inadequate management of service promises
E. Over-promising in advertising and personal selling
Answer: C
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Yellow Dog Transit sold an old truck on December 31, 2013, for $18,400 cash. The following data was available when the truck sold: Acquisition cost $75,000 Estimated residual value at time of acquisition 8,000 Accumulated depreciation on December 31, 2013 after adjustment 53,600 When this transaction is recorded, it should include a(n)
a. Loss on Disposal account for $3,000 b. Decrease of $21,400 to the Truck account c. Gain on Disposal account for $3,000 d. Gain on Disposal account for $5,000
What does it mean to act on behalf of others while seeking to serve the needs of others and the organization over selfish concerns?
A. organizational citizenship B. relationship C. stewardship D. affiliation
Which of the following statements is correct??
A. ?If a firm's stockholders are well diversified, we know from theory and from studies of market behavior that corporate risk is not important. B. ?Undiversified stockholders, including the owners of small businesses, are more concerned about corporate risk than market risk. C. ?Empirical studies of the determinants of required rates of return (k) have found that only market risk affects stock prices. D. ?Market risk is important but does not have a direct effect on stock price because it only affects beta. E. ?Market risk does not play any role in determining the rate of return on an investment.
Refer to Table 5-1. The Steel Shelf Company has annual fixed costs of ________
A) $60,000 B) $56,400 C) $5,300 D) $135,600 E) $69,600