The connection between a speaker's claim and her evidence is known as a warrant.

Answer the following statement true (T) or false (F)


True

Communication & Mass Media

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Why does the use of paid media allow it to draw heavier scrutiny regarding its effectiveness?

a. Paid media reaches larger audiences. b. Paid media allows greater control of message and placement. c. Paid media reaches more highly targeted audiences. d. Paid media is generally more credible than social media.

Communication & Mass Media

Which of these tips is not included in Jaime Fettrow-Alderfer’s Top Seven Tips for Becoming a Skilled Journalist?

a. More on writing b. Ethics c. Observation d. Technology

Communication & Mass Media

CHOOSE ALL THAT APPLY. Which ones are methods typically used in the interpretivist approach to communication?

a. Experiments b. Interviews c. Textual Analysis d. Participant observation

Communication & Mass Media

Franco is an Italian exchange student who is studying at a university in Chicago for a year. Before his trip, he did extensive research on American culture and what it’s like to live in Chicago. Which of the following best describes what he learned?

a. Culture-general information b. Culture-specific information c. Interaction management d. Task role behavior

Communication & Mass Media