By the end of this course, you will possess more categories or constructs with which you can understand human communication. You will also understand those categories in greater detail. This increase in categories or constructs is also referred to as

a. the attribution bias.
b. cognitive complexity.
c. interpersonal scripts.
d. labeling


Answer: b. cognitive complexity.

Communication & Mass Media

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A public relations firm specializes in writing newsletters and annual reports. Which method will the firm use to charge its client?

a) Fixed project fee b) Retainer fee c) Basic hourly fee d) Media placement fee

Communication & Mass Media

A toast or a roast has the general purpose to

a. inspire. b. commemorate. c. entertain. d. celebrate.

Communication & Mass Media

In public speaking, lying includes _____

a. ?tactful phrasing b. ?playing word games to create false impressions c. ?copying passages from the Internet d. ?oversimplifying

Communication & Mass Media

Which of the following would be the reason an individual looking at a class picture might see his or her own face first?

A. because it is figure and the rest of the class is ground B. because of its proximity to the other faces C. because it is the image that allows closure D. because it is ground and the rest of the class is figure

Communication & Mass Media