Marketers need to demonstrate to connectors how a story aligns with theperceived importance of an audience's beliefs and values
Indicate whether the statement is true or false
TRUE
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In George’s model of authentic leadership, the central component or as he called it “true north” is ______.
A. relationships B. the leader C. compassion D. consistency
On May 1, Jorge Co. purchases notes of Radiotech for $25,000. This investment is considered to be an available-for-sale debt investment. This is the company's first and only investment in available-for-sale debt securities. On July 31 (Jorge's year-end), the notes had a fair value of $28,000. Jorge should record a credit to Unrealized Gain-Equity for $3,000.
Answer the following statement true (T) or false (F)
Hotels try to price rooms to maximize resources by quickly adapting to changes in demand. Part of this involves anticipating consumer behavior and calculating a number of different factors, including demand for rooms at a particular time period, likely length of stay, types of rooms likely to be requested, etc. It wants to be able to sell rooms at the right price to the right people. This pricing strategy is an example of
A. yield management. B. penetration pricing. C. price skimming. D. differential pricing. E. special-event pricing.
Which of the following is a permissive versus a mandatory subject of union bargaining?
A) wages B)hours C)benefits for already retired workers D)no-strike no-lockout clauses