Discuss the difference in communication between a relational partnership and a strategic partnership.

What will be an ideal response?


One difference between a relational partnership and a strategic partnership is the strength and number of lines of communication. In a relational partnership, most communication between the buyer and the selling organization goes through the salesperson. In a strategic partnership, there will be more direct communication ties between the buying organization and the selling organization.

Business

You might also like to view...

Compare and contrast a multinational company and a global company

What will be an ideal response?

Business

______ certifies firms that meet set quality standards.

a. SAI b. ASQ c. ISO d. ANSI

Business

Gabrielle has to attend an interview for a sales position. Which of the following would help her make a favorable first impression in the interview??

A) ?Siting erect and leaning forward slightly to express interest B) ?Using the interviewer's first name to convey friendliness C) ?Expanding her answers if the interviewer's eyes are glazing over D) ?Sitting back and relaxing to appear in control of the situation

Business

Scenario 3.4 The Consumer Financial Protection Bureau settled a claim with the Bank of America for deceiving customers and unfairly billing them for services such as credit monitoring and identity theft protection. Bank of America agreed to provide refunds to 2.9 million people and pay $45 million in fines for their illegal credit card practices. Their deceptive practices dated to 2000 where they had billed customers for products such as "Privacy Guard" or "Privacy Assist" without first obtaining authorization for the products. The $45 million in fines includes $25 million as a civil penalty that will be paid to the Office of the Comptroller of the Currency and $20 million to the Consumer Financial Protection Bureau. The Bureau also claims that Bank of America deceived about 1.4 million

customers into making about $268 million in payments by, among other things, improperly telling them the first 30 days of coverage were free or the benefits were greater than existed. ? Refer to Scenario 3.4. If the Consumer Financial Protection Bureau decides to contact the Federal Trade Commission (FTC) to investigate Bank of America and its practices regarding deceptive billing practices, and if the FTC believes that Bank of America has violated a law, the FTC would first A. issue a cease-and-desist order. B. order Bank of America to stop engaging in deceptive practices to avoid prosecution. C. order Bank of America to refund consumers in order to settle or resolve the complaint. D. order Bank of America to pay up to $10,000 per day for violating the law.

Business