Companies use products, prices, and service to facilitate relationship marketing.
Answer the following statement true (T) or false (F)
True
Relationship marketing is the creation of customer loyalty and retention. Organizations use combinations of products, prices, distribution, promotions, and service to achieve this goal.
You might also like to view...
Liquidity refers to the spending of cash to generate sales
Indicate whether the statement is true or false
Which of the following statements is true for gift cards?
A. Recipients have two years to use the cards. B. A fee can only be assessed on the card if a customer is first notified of the fees. C. The cards are subject to Truth in Lending Act (TILA) regulations. D. A fee can only be assessed if the card has not been used within six months.
The critical path may not contain a dummy activity
Indicate whether the statement is true or false
Rashi is a student at State University. In need of funds to pay for tuition and books, Rashi asks Tiempo Loans, Inc, for a short-term loan. The lender agrees to make a loan if Rashi will have someone who is financially responsible guarantee the loan
payments. Umberto, a well-known businessperson and a friend of Rashi's family, calls Tiempo and agrees to pay the loan if Rashi cannot. Because of Umberto's reputation, the loan is made. Rashi is making the payments, but because of illness he is unable to work for one month. He asks Tiempo to extend the loan for three months. The lender agrees, raising the interest rate for the extended period. Umberto is not notified of the extension (and thus does not consent to it). One month later, Rashi drops out of school. All attempts to collect the remainder of the loan from Rashi fail. Can Tiempo assert a claim against Umberto on the debt?