In a persuasive speech, you tell a hypothetical story in your introduction and represent it as actually happening to you. Is this appropriate?

a. Yes, because it will have strong emotional appeal which will sway your audience.
b. Yes, because the overall goal of your speech is clear and responsible.
c. No, because only Remember the Facts stories should be used as introductory devices.
d. No, because you are violating an ethical principle which requires that speakers be honest.


d

Communication & Mass Media

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To translate ‘democracy’ or ‘freedom’ from one language into another may cause problems because different cultures may interpret them differently. Which type of translation problem does this example illustrate?

A. Conceptual equivalence. B. Experiential equivalence C. Idiomatic equivalence. D. Vocabulary equivalence.

Communication & Mass Media

When the group has reached socioemotional maturity and can focus on tasks concerns, it

has entered the __________ phase. a. production b. formation c. ending d. cruising e. accomplishment

Communication & Mass Media

When using computer-generated slides, you should use phrases instead of full sentences

Indicate whether the statement is true or false

Communication & Mass Media

The assembly effect

A. occurs when groups engage in a multistep process to move from its current state to the desired goal. B. occurs when the decision of group members collectively is better, qualitatively and quantitatively, than adding or averaging the individual judgments of the members. C. occurs when groups achieve a decision that is qualitatively and quantitatively better than an individual decision. D. occurs when groups are involved in choosing among alternatives. E. none of these.

Communication & Mass Media