This obscure but important story showed the power of television for the first time:

a) CBS Reports; b) See It Now’s report on the “Case Against Milo Radulovich”; c) the Army-McCarthy Hearings; d) See It Now’s “Joseph McCarthy Program”; e) CBS Reports “Harvest of Shame.”


b

Communication & Mass Media

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How does cultural diversity present a strategic challenge to speakers? How can speakers adapt to

culturally diverse audiences? What will be an ideal response?

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The two broad categories of sources of research data are:

a. government and private sector. b. paid and unpaid. c. scholarly and commercial. d. quantitative and qualitative.

Communication & Mass Media

Concerning the three components of attitudes, the cognitive component:

A. refers to an idea or concept B. is the readiness to act C. is the emotion toward the idea D. is the expressed desire

Communication & Mass Media

Unlike Hollihan and Baaske, Deborah Tannen believes that arguing can be—and often is— healthy for relationships and society.

Answer the following statement(s) true (T) or false (F)

Communication & Mass Media