Identify and explain the process whereby the source of a message gradually loses its impact over time
What will be an ideal response?
This process, known as the sleeper effect, occurs when the source of a message
gradually loses its impact over time. Initially, people are more readily persuaded by
credible sources than by no ncredible sources, but over time, they seem to lose the
connection between the source and the message, becoming equally persuaded by both
types of sources. The sleeper effect tends to occur only when the source of the
message is introduced after the message itself and explains why a low-credibility
source (e.g., the National Enquirer) can be just as persuasive as a high-credibility
source (e.g., the New York Times) in the long run.
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If a workgroup operates under the ________________ norm, then each person in the group will be rewarded in direct proportion to the amount that he or she contributed
Fill in the blank(s) with correct word
According to which dream theory does the cortex of the brain combine random brain activity into stories and visual images that form your dreams?
a. psychodynamic dream theory b. Gestalt theory of dreaming c. activation-synthesis hypothesis d. neurocognitive theory
Arrange Maslow's needs in the correct ascending order
a. physiological, safety, belongingness, esteem, self-actualization b. self-actualization, physiological, esteem, belongingness, safety c. safety, esteem, physiological, self-actualization, belongingness d. belongingness, self-actualization, physiological, safety, esteem
The process of interpreting environmental or internal stimuli is known as
A. sensation. B. perception. C. transduction. D. sensory adaptation.