How can a social media specialist improve customer service, thereby increasing sales?
A) Respond quickly
B) Delete the blog post addressing the issue
C) Monitor consumer opinions and guidance
D) Limit online chatter
E) Add an RSS link for customers
Answer: A
Explanation: A) If you work as a social media specialist, you will need to spend time and effort to inspect social media for customer questions and concerns. If you are able to respond quickly, you can significantly improve your customer service and increase sales.
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Liu is angry with Chen for not making dinner. Instead of openly addressing the conflict, Liu attempts to make Chen feel guilty by dropping blameful hints, “I guess I’ll have to go to bed hungry tonight.” According to FNT, Liu is using the ______ conflict style, typical in Asian cultures.
A. competitive B. emotional expressive C. hostile D. passive-aggressive
Research on the effects of two-tier wage plans found that
A. both existing employees and new employees have a similar pay rate. B. lower-paid employees expected to be promoted into the second tier in a short time span. C. lower-paid employees were less satisfied on average than higher-paid employees. D. equity theory did not come into play for either group and neither group experienced more or less job satisfaction than the other. E. lower-paid employees were more satisfied on average than higher-paid employees because they made comparisons with lower-paying alternatives for themselves.
Which of the following is a sales return?
A) A supplier agrees to take back merchandise and provides a full refund. B) A customer returns merchandise for a refund. C) A customer keeps damaged merchandise and the company returns a portion of the selling price. D) A customer pays within the discount period.
Country X has an automobile import tariff of over 200%, allowing only the extremely wealthy to
own imported vehicles. The most widely sold car in country X is a low-quality, out-dated model, which is the only indigenously built automobile in the country. The apparent brand loyalty towards the indigenous model is due to ________. A) the low quality of all imported brands B) the presence of high switching costs C) a general lack of satisfaction D) a lack of trust in imported automobiles