The process by which companies get new customers, keep the customers they already have, and grow the business by increasing their share of customers' purchases is referred to as ________ ________ ________.
What will be an ideal response?
customer relationship management
CRM
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Sharing core competencies is one of the primary potential advantages of diversification. In order for diversification to be most successful, it is important that
A. the similarity required for sharing core competencies must be in the value chain, not in the product. B. the methods of production are the same. C. the target market is the same, even if the products are very different. D. the products use similar distribution channels.
A firm's break-even point in dollars can be found in one calculation using which of the following formulas?
a. FC/CM per unit b. VC/CM c. FC/CM ratio d. VC/CM ratio
Alice makes a material misrepresentation of fact to Betty, and based upon the misrepresentation, Betty enters into a contract. Alice now thinks that the contract is not fair to her. This contract is voidable at Alice's option
a. True b. False Indicate whether the statement is true or false
The defendant in a trial does not have to release any evidence prior to the beginning of the trial
Indicate whether the statement is true or false